
Get to Know The Hidden Costs of Home Ownership
Becoming a first-time homeowner is one of the most significant financial decisions you’ll ever make. Building wealth and equity for yourself (rather than a landlord), putting down roots, and seizing your piece of the American Dream are all appealing reasons to buy. And when you find the perfect home at ...
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Property Descriptions That Sell – Part II: The Power of Outdoor Lighting
We recently focused on winning property descriptions, and one of the features that can really add curb appeal and make a home stand out is amazing outdoor lighting. In fact, according to the NAHB ‘s “Eye on Housing” report, exterior lighting is on the wish list of a staggering 92% ...
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Seven Secrets to Writing Property Descriptions that Sell
Pretty pictures alone don’t sell homes—it’s also those persuasive property descriptions that get buyers interested. But finding fresh, innovative ways to write about your listings isn’t always easy. Follow these seven secrets to make the most of your property descriptions and set your listings apart from the rest. Start with ...
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Seven of the Best Home Improvement Investments
All home renovations are not created equal in terms of cost of return on investment. If you’re like most people, you want to get the most value from your remodeling dollars. And by spending your money wisely, you can add value to your home and command a higher selling price. ...
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Harness the Power of Testimonials
As a realtor, the homes you list are just one element of the sales process. The more important part of the transaction is selling yourself and your abilities. That’s why your reviews and testimonials have the power to make or break a deal. They reaffirm everything you say and promise ...
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Why Winter May be the Best Time to Sell Your Home
If you’re hoping to sell your home before the birds start chirping this spring, all hope isn’t lost. There are actually a number of advantages to putting your house on the market during the winter. Consider these seven reasons for putting up your “For Sale” sign now: Less inventory ...
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Eight Sure-Fire Ways to Make Holiday Guests Feel at Home
The holidays are here and that often means entertaining family and friends. If you’re having overnight guests this holiday season, these simple tips will help them feel welcome and right at home: Start preparing early. A week or so before your guests arrive, spend some time in the guest room and ...
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