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Here are five smart content ideas to attract more buyers and sellers to your site.

Creative Content Marketing: Five Things Every Realtor Should be Posting

November 16, 2017

In today’s crowded real estate landscape, personalizing and cultivating meaningful relationships is the hallmark of an effective marketing strategy. And in the real estate industry, agents are challenged to create compelling, high-quality content that resonates with their clients. The most successful content marketing adds value to their lives, winning their loyalty ...

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Prepping Your Home for Sale Part II: How to Stage Your Home Like a Pro

Prepping Your Home for Sale Part II: How to Stage Your Home Like a Pro

November 6, 2017

You probably already know that staged homes often sell for more money and faster than those homes that aren’t as well-presented. But working with a professional home stager can be expensive. Check out these ten easy things you can do on a budget to make your home look like it ...

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You’ve probably heard the saying, “You don’t get a second chance to make a first impression.” That’s just as true when you’re selling your home.

Prepping Your Home for Sale Part I: Twelve Foolproof Ways to Make a Great First Impression on Buyers

October 18, 2017

You’ve probably heard the saying, "You don’t get a second chance to make a first impression." That's just as true when you're selling your home. The average house hunter will decide if they're interested in property within seconds, so it's imperative to put your home in its best light and ...

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Seven Secrets to Real Estate Blogs that Get Results

Seven Secrets to Real Estate Blogs that Get Results

September 29, 2017

In our last post, we examined the many ways that blogging can benefit the real estate community. So perhaps you’ve decided to start blogging with the goal of increasing your business. But how do you know if you’re doing it right and not just wasting precious time?  While blog styles ...

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Why Every Realtor Needs to Blog

Why Every Realtor Needs to Blog

September 23, 2017

Blogging may seem like just another task that demands your limited time, but done properly, it can yield some significant benefits.  In fact, a recent survey conducted by Hubspot.com revealed that companies that blog regularly receive 55% more website visitors than those that don’t. As a realtor, blogging presents you ...

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How First-Time Homebuyers Can Leap the Down Payment Hurdle

How First-Time Homebuyers Can Leap the Down Payment Hurdle

August 29, 2017

Saving for a sufficient down payment is a significant barrier for many would-be homebuyers, particularly those looking to transition from renting to owning. According to a recent Zillow Housing Aspirations Report (ZHAR), more than two-thirds of renters nationwide consider setting aside money for a down payment to be their biggest ...

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How to Find Your Perfect Real Estate Niche

How to Find Your Perfect Real Estate Niche

August 10, 2017

A recent survey conducted ted by the NATIONAL ASSOCIATION OF REALTORS® revealed that 80 percent of buyers would prefer to work with a real estate agent who’s focused on a particular type of property. Still, many agents are reluctant to position themselves as specialists for fear of limiting their earning ...

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How to Spot—and Avoid—Moving Company Scams

How to Spot—and Avoid—Moving Company Scams

July 28, 2017

The endless organizing, cleaning, packing, and other preparations that come with moving can be taxing.  Many people enlist the help of a moving company to ease that stress. But if you're among the 35 million Americans relocating this year, you should be aware that the number of complaints against moving ...

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